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Fourteen years ago, when Amanda Read of Read Mobile Marketing was pitching the idea of mobile marketing to businesses, the environment was not what it is today! The idea that a business would text its customers seemed intrusive and too personal. It took her some time to get traction and a lot of proving her […]
From her time as a college student trying to select a major, to working in communications and public relations for huge organizations like the Smithsonian, to launching her own firm, Amy Kehs of Kehs Communications is telling the tales. We’re talking about how she builds the brand love and balances it all with an active […]
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