An early adopter of Etsy before pivoting into a brick-and-mortar business and opening KIN, a modern mystical shop to Des Moines, Heather Ann Roe has followed her dreams, taken some risks, and encountered her fair share of challenges on her entrepreneurship journey. Listen in to learn how she built a business that invites people into the experiential and sets her shop apart through sourcing, pop-up partnerships, and more!